Medicine information, finally made for patients

PharmaTag transforms the traditional paper leaflet into an interactive digital experience — with instruction videos, multilingual content, and real-time updates. One tap. Fully understood.

88% of pharmacists confirm
need for video content
95% patient ease
of use score
EU Regulation
compliant
PharmaTag — patiënt bekijkt medicatie-informatie op smartphone

Compatible with

Prescription Medicines (Rx) Over-the-Counter (OTC) Free Sales Products Medical Devices (MedTech) Animal Health Nutraceuticals Cosmeceuticals Inhalers & Puffers Auto-injectors Prescription Medicines (Rx) Over-the-Counter (OTC) Free Sales Products Medical Devices (MedTech) Animal Health Nutraceuticals Cosmeceuticals Inhalers & Puffers Auto-injectors
100%
Digital tag relevance
confirmed by pharmacists
APB-verified pharmacist panel (n=42)
88%
Say current package leaflets
are unclear for patients
88.1% demand for video content
81%
Would actively recommend
PharmaTag to manufacturers
83% report time saved during patient counselling
95%
Patient ease of use
rated positively
85.7% "Easy with brief explanation"
How it works

From box to clarity in one tap

A smart digital tag on the medicine box unlocks a complete interactive experience — no app download required, works on any modern smartphone.

01
📦

Tag the package

A PharmaTag smart label is applied to the medicine box during production. Each tag contains a unique, traceable identifier linked to the product batch, CNK, and lot number — with minimal changes to your existing production line.

02
📱

Patient taps to access

The patient simply taps their smartphone to the tag. They are instantly directed to the interactive digital leaflet — no app, no login, no friction. Works with standard smartphone technology.

03
🎬

Clear, interactive information

Full digital leaflet with instruction videos, dosage per age group, contraindications, multilingual content, audio mode, and accessibility tools — always current, always approved, always relevant to that specific batch.

Especially powerful for complex devices

For products where technique matters — inhalers, auto-injectors, wound care kits — a paper leaflet simply isn't enough. PharmaTag delivers clear, visual step-by-step guidance directly at the point of use.

See a demo video
Auto-injector pen device — PharmaTag delivers step-by-step video guidance
🫁
High impact

Inhalers & Puffers

Correct inhaler technique is critical for treatment efficacy. PharmaTag provides step-by-step video demonstrations for metered-dose inhalers, dry powder inhalers, and spacer devices — reducing misuse and improving outcomes.

💉
High impact

Auto-injectors & Pens

Self-injection devices for biologics, insulins, and EpiPens require precise technique. Interactive video walkthroughs reduce anxiety, improve compliance, and lower the risk of administration errors for patients at home.

🩹

Wound Care & First Aid

Complex dressings, antiseptic applications, and wound closure products benefit enormously from visual guidance. PharmaTag ensures patients and caregivers apply products correctly, every time.

👶

Paediatric & Age-adapted dosing

Dosage calculators by weight and age group, with video guidance for liquid medications, syringe preparation, and suppository administration — making paediatric medicines safer for parents and caregivers.

Built for pharma professionals

Content Management DashboardManage product leaflets, validation workflows, and content versions from a central back-end. Supports multi-tenant architecture for distributors, CMOs, and brand owners.

Multilingual & AccessibleContent in all EU languages with audio mode, adjustable font size, high-contrast mode, and age-adapted dosage information for full accessibility compliance.

Analytics & TraceabilityTrack scan rates, content engagement, geography, and batch traceability. Full audit trails for regulatory purposes and pharmacovigilance.

Tag Roll ManagementOrder, provision, and allocate smart tag rolls to product batches with automatic ID generation and URL mapping. 5,000 tags per roll.

Education & Instruction VideosEmbed condition-specific education videos, device technique walkthroughs, and lifestyle content directly in the patient-facing reader — hosted, validated, and version-controlled.

PharmaTag platform — back-end dashboard, mobile reader en medicijnverpakking

One platform, every health product

PharmaTag is designed for the full spectrum of regulated health and consumer products.

💊

Prescription (Rx)

Regulatory-grade digital leaflets with version control and multi-step validation workflows.

🏪

OTC & Free Sales

Consumer-friendly interactive leaflets with video guides and symptom-based dosage navigation.

🩺

Medical Devices

Device usage tutorials and step-by-step instruction videos in line with EU MDR requirements.

🐾

Animal Health

Veterinary product information, dosing by species and weight, and administration video guides for pet owners and vets.

🌿

Nutra & Wellness

Engage consumers with lifestyle content, health education, and product benefits for supplements and wellness brands.

Medicine box with PharmaTag smart label applied

A small label that changes everything

The PharmaTag smart label is applied to your existing packaging with minimal disruption to your production line. Patients simply tap to access all the information they need — always up to date, always the correct approved version for their specific batch.

📡
Tap to access — no app needed Works on most modern smartphones. No app download, no login required. Quick access at the point of dispensing or at home.
🔒
Batch & lot traceability Each tag is uniquely linked to a specific product batch, ensuring patients always see the correct, approved content — and manufacturers maintain full audit trails.
🏭
Minimal production line impact PharmaTag labels are designed to integrate into existing labelling processes. Compatible with most standard labelling machines. Available as rolls of 5,000 tags.

Label application, taken care of

PharmaTag works with Presa, our preferred labelling machine partner based in Overijse, Belgium. Their certified equipment applies smart labels with precision at production speed — with minimal changes to your existing packaging workflow.

⚙️
Plug-and-play integration Standard labelling machines, no custom tooling. Works directly with rolls of PharmaTag labels. Validated for pharmaceutical packaging environments.
🤝
Presa — Overijse, Belgium Presa is our preferred partner for label application equipment. Collaboration is always at your discretion — you are free to work with your own supplier.
Industriële labelleermachine bij Presa voor het aanbrengen van PharmaTag smart labels

Gecertificeerde labelleringsapparatuur bij Presa in Overijse

Pricing

Transparent, volume-based pricing

Hardware tags, SaaS platform, and optional video content — all priced per unit so you only pay for what you use. Pilot discounts available.

Pilot

50% off
Year 1 discount for new clients
Up to 500,000 tags / year
1 CNK / product included
3 languages included
Base SaaS platform
1 user account

Enterprise

On request
For large-scale manufacturers & CMOs
Unlimited CNKs
Multi-tenant architecture
Dedicated account management
Full analytics suite
Custom SLA & support

Get your custom quote →

Get started

Ready to transform your
package leaflet?

Book a demo and see PharmaTag in action. We work with pharma manufacturers, CMOs, distributors, and pharmacies across the EU.

Contact us today